Advertising

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…by more advertisements than ever before, and advertisers are getting more sophisticated in how they sell products. Teach your class how to think critically about what the ads are saying with this set of nine posters. Each poster depicts people reacting to the claims of an advertisement, showing your…

Our Price: $29.95

Students learn how to recognize both written and verbal persuasive language used in advertisements, articles, and even by friends and parents. This program is very effective at delineating the different techniques of persuading, including suggestive selling, emotive language, connotations,…

Our Price: $70.00

…this book, they will learn to question and analyze the logic behind the messages they’re exposed to every day in the form of print, television, and radio advertisements, news media, film, and even in the literature they read in English class. Finalist: AEP Distinguished Achievement Award 2009.

Retail Price: $16.95
Our Price: $12.95
Related Products: Propaganda

This DVD is a smart, modern update for media studies in the classroom that covers the subtle tactics of 21st century advertising. It reveals how advertising tactics sneak under customers persuasion radar by covering person-to-person selling, direct mail, ads and emotions, and TV commercials.

Our Price: $99.99

…you hear what ads say, or do you hear what sponsors want you to hear? While ads rarely lie, they allow plenty of room for self-deception. "This video will help viewers become more critical consumers of advertising as well as develop an awareness of the nuances of language." School Library Journal.

Our Price: $99.99

In this important film, Jean Kilbourne uses over 160 magazine ads and TV commercials to critique advertising's depictions of women. With wit and warmth, Kilbourne invites viewers to look at familiar images of women in a new and critical way. Awarded the 2001 American Library Association Top Video…

Our Price: $150.00

…reliability of sexual information targeted to teens through popular media, encourages students to critically analyze how the entertainment and advertising industries use sexual themes to sell products, examines the portrayal of gender roles in the media, and prompts discussion of sexual themes and…

Our Price: $26.00

…industry? How are persons with physical and mental handicaps presented in movies and on television? Does gender bias play a role in Hollywood? Do advertisers inform or manipulate? You and your students might be amazed at what you find. Whether you teach a full media class or simply want to include a…

Our Price: $26.00

…industry? How are persons with physical and mental handicaps presented in movies and on television? Does gender bias play a role in Hollywood? Do advertisers inform or manipulate? You and your students might be amazed at what you find. Whether you teach a full media class or simply want to include a…

Our Price: $26.00

…industry? How are persons with physical and mental handicaps presented in movies and on television? Does gender bias play a role in Hollywood? Do advertisers inform or manipulate? You and your students might be amazed at what you find. Whether you teach a full media class or simply want to include a…

Our Price: $26.00

…activities allow the students to interact with the words and manipulate them in ways that will guarantee that the majority of these words will make it into their personal lexicons. Advertised as an SAT/ACT Prep book, I'd recommend it as your school's ninth- or tenth-grade vocabulary program.

Retail Price: $32.95
Our Price: $29.95
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